Swedish fashion brand and retailer Très Bien was founded in 2006 by brothers Simon and Hannes Hogeman together with Björn Lindén and Jakob Törnberg.
In 2014 Très Bien introduced the eponymous ready-to-wear line defined by a fusion of classic cuts and sportswear, referring to the general Très Bien DNA of music, counter culture and present expressions. Focusing on high quality and returning styles the collection is product-oriented, rather than revolving around seasonal themes.