NAMESAKE

Founded by three brothers and their father, NAMESAKE or 以父之名 (which directly translates to “In the Name of the Father”) is a dialogue between generations. The Taiwan label embraces internal differences from the “generation gap” in its juxtaposed designs.

NAMESAKE’S fourth collection is titled “Open Gym.” inspired by their adolescent life in Tokyo ten years ago. With this collection, they want to reflect back to the process of entering a new unknown place as an adolescent without knowing the language, facing fear and anxiety, and finding ways to overcome obstacles and paranoia to self prove, to self protect, and to find ways to assimilate into the social circles. Above this, they were learning to solve internal conflicts among themselves. These bitter-sweet memories for them with their childhood admiration towards Dennis Rodman’s extravagant style, Piston’s “bad boys” relentless behavior, and spiral tribe’s lifestyle have fusion into the backbone of this collection. For Autumn/Winter 2021, the focus was to bend their childhood style into a new vision. Capturing their memories of afterschool times tirelessly practicing in the gym and sitting next to the river stream next to the school, goalessly wrestling for their inner truth. Foolishly, relentlessly, and courageously wasting their time away —— in the end to relentlessly find their own inner utopia in an apocalyptic territory. With the fourth season, NAMESAKE aims to en-rich their sport-agricultural origin by adding a new energy of youth and renovated vision of what 2000s meant to them.

Campaign

Sava Oversized Staff Tee

NAMESAKE Sava Oversized Staff Tee

3,000 $ 96
  • XS
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Household Wrist Band Pack

NAMESAKE Household Wrist Band Pack

1,190 $ 38
  • One Size
Household Socks Angel White

NAMESAKE Household Socks Angel White

1,480 $ 47
  • US 6-8
  • US 8-10
  • US 10-12
Household Socks Euphoric Black

NAMESAKE Household Socks Euphoric Black

1,480 $ 47
  • US 6-8
  • US 8-10
  • US 10-12
Household Stickers Pack

NAMESAKE Household Stickers Pack

880 $ 28
  • One size
Corbis Oversized Mac Coat Dark Grains hover

NAMESAKE Corbis Oversized Mac Coat Dark Grains

19,20032,000    [40% off] $ 619
  • S
  • M
Foster Sb Relaxed Blazer Foster Sb Relaxed Blazer Multi Grain hover

NAMESAKE Foster Sb Relaxed Blazer Foster Sb Relaxed Blazer Multi Grain

25,19035,980    [30% off] $ 812
  • S
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  • XL
Foster Sb Relaxed Blazer Foster Sb Relaxed Blazer Melange Navy hover

NAMESAKE Foster Sb Relaxed Blazer Foster Sb Relaxed Blazer Melange Navy

20,65029,500    [30% off] $ 666
  • S
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Giorgio Padded Bomber Jacket Hidden Navy Plaid hover

NAMESAKE Giorgio Padded Bomber Jacket Hidden Navy Plaid

20,02028,600    [30% off] $ 645
  • S
  • M
Dennis Track Jacket Cracked Floor hover

NAMESAKE Dennis Track Jacket Cracked Floor

19,25027,500    [30% off] $ 620
  • S
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Hayden Panelled Windbreaker In Collaboration W/ Jiyongkim Sundried Nets hover

NAMESAKE Hayden Panelled Windbreaker In Collaboration W/ Jiyongkim Sundried Nets

Sold Out $ 1580
  • S
  • M
Cornell Track Jacket Brushed Indigo hover

NAMESAKE Cornell Track Jacket Brushed Indigo

22,90032,720    [30% off] $ 738
  • S
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Hayden Panelled Windbreaker White hover

NAMESAKE Hayden Panelled Windbreaker White

20,49029,280    [30% off] $ 660
  • S
  • M
Mahorn Bomber Vest Black Basket Weave hover

NAMESAKE Mahorn Bomber Vest Black Basket Weave

Sold Out $ 817
  • S
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Mahorn Bomber Vest Multi Posters hover

NAMESAKE Mahorn Bomber Vest Multi Posters

19,88028,400    [30% off] $ 641
  • S
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Francis Panelled Vest Camped Black hover

NAMESAKE Francis Panelled Vest Camped Black

Sold Out $ 564
  • S
Monica Short Blouson Black/red hover

NAMESAKE Monica Short Blouson Black/red

Sold Out $ 525
  • S
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Monica Short Blouson Flame Basket Weave hover

NAMESAKE Monica Short Blouson Flame Basket Weave

Sold Out $ 738
  • S
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Morton Ls Crewneck Black hover

NAMESAKE Morton Ls Crewneck Black

7,70011,000    [30% off] $ 248
  • S
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Morton Ls Crewneck Green hover

NAMESAKE Morton Ls Crewneck Green

Sold Out $ 248
  • S
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Bill Warm Up Ss Shirt Detroit Bulls hover

NAMESAKE Bill Warm Up Ss Shirt Detroit Bulls

8,58012,250    [30% off] $ 276
  • S
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  • XL
Bill Warm Up Ss Shirt Chicago Spurs hover

NAMESAKE Bill Warm Up Ss Shirt Chicago Spurs

8,58012,250    [30% off] $ 276
  • S
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  • XL
Humphrey V-neck Vest bronze hover

NAMESAKE Humphrey V-neck Vest bronze

8,51012,160    [30% off] $ 274
  • XS
  • S
  • M
Hampton Sleeveless Shirt Multi Grain hover

NAMESAKE Hampton Sleeveless Shirt Multi Grain

Sold Out $ 270
  • S
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