NAMESAKE

Founded by three brothers and their father, NAMESAKE or 以父之名 (which directly translates to “In the Name of the Father”) is a dialogue between generations. The Taiwan label embraces internal differences from the “generation gap” in its juxtaposed designs.

NAMESAKE’S fourth collection is titled “Open Gym.” inspired by their adolescent life in Tokyo ten years ago. With this collection, they want to reflect back to the process of entering a new unknown place as an adolescent without knowing the language, facing fear and anxiety, and finding ways to overcome obstacles and paranoia to self prove, to self protect, and to find ways to assimilate into the social circles. Above this, they were learning to solve internal conflicts among themselves. These bitter-sweet memories for them with their childhood admiration towards Dennis Rodman’s extravagant style, Piston’s “bad boys” relentless behavior, and spiral tribe’s lifestyle have fusion into the backbone of this collection. For Autumn/Winter 2021, the focus was to bend their childhood style into a new vision. Capturing their memories of afterschool times tirelessly practicing in the gym and sitting next to the river stream next to the school, goalessly wrestling for their inner truth. Foolishly, relentlessly, and courageously wasting their time away —— in the end to relentlessly find their own inner utopia in an apocalyptic territory. With the fourth season, NAMESAKE aims to en-rich their sport-agricultural origin by adding a new energy of youth and renovated vision of what 2000s meant to them.

Campaign

NAMESAKE - Corbis Oversized Mac Coat Dark Grains Corbis Oversized Mac Coat Dark Grains

NAMESAKE Corbis Oversized Mac Coat Dark Grains

32,000 $ 1032
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NAMESAKE - Foster Sb Relaxed Blazer Foster Sb Relaxed Blazer Multi Grain Foster Sb Relaxed Blazer Foster Sb Relaxed Blazer Multi Grain

NAMESAKE Foster Sb Relaxed Blazer Foster Sb Relaxed Blazer Multi Grain

35,980 $ 1160
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NAMESAKE - Foster Sb Relaxed Blazer Foster Sb Relaxed Blazer Melange Navy Foster Sb Relaxed Blazer Foster Sb Relaxed Blazer Melange Navy

NAMESAKE Foster Sb Relaxed Blazer Foster Sb Relaxed Blazer Melange Navy

29,500 $ 951
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NAMESAKE - Giorgio Padded Bomber Jacket Hidden Navy Plaid Giorgio Padded Bomber Jacket Hidden Navy Plaid

NAMESAKE Giorgio Padded Bomber Jacket Hidden Navy Plaid

28,600 $ 922
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NAMESAKE - Dennis Track Jacket Cracked Floor Dennis Track Jacket Cracked Floor

NAMESAKE Dennis Track Jacket Cracked Floor

27,500 $ 887
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NAMESAKE - Hayden Panelled Windbreaker In Collaboration W/ Jiyongkim Sundried Nets Hayden Panelled Windbreaker In Collaboration W/ Jiyongkim Sundried Nets

NAMESAKE Hayden Panelled Windbreaker In Collaboration W/ Jiyongkim Sundried Nets

Sold Out $ 2258
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NAMESAKE - Cornell Track Jacket Brushed Indigo Cornell Track Jacket Brushed Indigo

NAMESAKE Cornell Track Jacket Brushed Indigo

32,720 $ 1055
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NAMESAKE - Hayden Panelled Windbreaker White Hayden Panelled Windbreaker White

NAMESAKE Hayden Panelled Windbreaker White

29,280 $ 944
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NAMESAKE - Mahorn Bomber Vest Black Basket Weave Mahorn Bomber Vest Black Basket Weave

NAMESAKE Mahorn Bomber Vest Black Basket Weave

Sold Out $ 1167
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NAMESAKE - Mahorn Bomber Vest Multi Posters Mahorn Bomber Vest Multi Posters

NAMESAKE Mahorn Bomber Vest Multi Posters

28,400 $ 916
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NAMESAKE - Francis Panelled Vest Camped Black Francis Panelled Vest Camped Black

NAMESAKE Francis Panelled Vest Camped Black

Sold Out $ 805
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NAMESAKE - Monica Short Blouson Black/red Monica Short Blouson Black/red

NAMESAKE Monica Short Blouson Black/red

23,250 $ 750
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NAMESAKE - Monica Short Blouson Flame Basket Weave Monica Short Blouson Flame Basket Weave

NAMESAKE Monica Short Blouson Flame Basket Weave

32,720 $ 1055
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NAMESAKE - Morton Ls Crewneck Black Morton Ls Crewneck Black

NAMESAKE Morton Ls Crewneck Black

11,000 $ 354
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NAMESAKE - Morton Ls Crewneck Green Morton Ls Crewneck Green

NAMESAKE Morton Ls Crewneck Green

11,000 $ 354
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NAMESAKE - Bill Warm Up Ss Shirt Detroit Bulls Bill Warm Up Ss Shirt Detroit Bulls

NAMESAKE Bill Warm Up Ss Shirt Detroit Bulls

12,250 $ 395
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NAMESAKE - Bill Warm Up Ss Shirt Chicago Spurs Bill Warm Up Ss Shirt Chicago Spurs

NAMESAKE Bill Warm Up Ss Shirt Chicago Spurs

12,250 $ 395
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NAMESAKE - Hampton Sleeveless Shirt Multi Grain Hampton Sleeveless Shirt Multi Grain

NAMESAKE Hampton Sleeveless Shirt Multi Grain

12,000 $ 387
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NAMESAKE - Hampton Sleeveless Shirt Cracked Floor Hampton Sleeveless Shirt Cracked Floor

NAMESAKE Hampton Sleeveless Shirt Cracked Floor

18,000 $ 580
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NAMESAKE - Carter Mesh Tank Top Spiral Black Carter Mesh Tank Top Spiral Black

NAMESAKE Carter Mesh Tank Top Spiral Black

9,830 $ 317
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NAMESAKE - Carter Mesh Tank Top Spiral Violet Carter Mesh Tank Top Spiral Violet

NAMESAKE Carter Mesh Tank Top Spiral Violet

9,830 $ 317
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NAMESAKE - Rush Graphic Overload Ls Tee Aloe Wash Rush Graphic Overload Ls Tee Aloe Wash

NAMESAKE Rush Graphic Overload Ls Tee Aloe Wash

Sold Out $ 222
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NAMESAKE - Rush Graphic Overload Ls Tee Violet White Rush Graphic Overload Ls Tee Violet White

NAMESAKE Rush Graphic Overload Ls Tee Violet White

6,900 $ 222
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NAMESAKE - Simon Paneled Zipped Hoodie Black Simon Paneled Zipped Hoodie Black

NAMESAKE Simon Paneled Zipped Hoodie Black

Sold Out $ 580
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