ERL

Born out of LA’s creative energy, ERL is a project by designer Eli Russell Linnetz. Prior to launching ERL, Linnetz was primarily known for his photography—having shot the likes of the Kardashians and Lady Gaga. However, it was at the University of Southern California that Linnetz learned how to sew; although the designer-cum-photographer had studied screenwriting, he paid his tuition by making costumes for the opera department. With the creation of ERL, Linnetz, who grew up on Venice Beach, envisioned a unisex label that reflected the heart and soul of LA’s youth. Like his photography, ERL exudes an air of nostalgia, with inspiration stemming from ‘90s Pixar films, Venice Beach skaters, and the Santa Monica swim team. The menswear collection features T-shirts, hoodies, button-ups, shorts, and accessories in an array of vibrant colors and interesting textiles. Each piece is defined by its straightforward and laid-back approach to design. Pulsating with sentimental energy, ERL promises a return to more innocent and simpler times.
ERL - BOWY SWEATER N006 BOWY SWEATER N006

ERL BOWY SWEATER N006

17,780 $ 573
  • M
  • L
ERL - POLYESTER PUFFER VEST C004 POLYESTER PUFFER VEST C004

ERL POLYESTER PUFFER VEST C004

27,000 $ 870
  • L
ERL - VEST KNIT N004 VEST KNIT N004

ERL VEST KNIT N004

8,680 $ 280
  • M
  • L
ERL - SHIRT B003 SHIRT B003

ERL SHIRT B003

9,580 $ 309
  • M
  • L
ERL - PUFFER JACKET C003 PUFFER JACKET C003

ERL PUFFER JACKET C003

32,800 $ 1058
  • L
ERL - PRINTED SHIRT B004 PRINTED SHIRT B004

ERL PRINTED SHIRT B004

10,000 $ 322
  • M
  • L
ERL - PUFFER VEST C001 PUFFER VEST C001

ERL PUFFER VEST C001

30,000 $ 967
  • L
ERL - HYBRID SHIRT B007 HYBRID SHIRT B007

ERL HYBRID SHIRT B007

7,000 $ 225
  • M
  • L
ERL - BEANIE KNIT K005

ERL BEANIE KNIT K005

3,890 $ 125
  • O/S
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